Sep 29, 2017
A conversation with Beverly Jackson, Vice President, Social Media Marketing, and Content Strategy at MGM Resorts International, one of the world’s leading global hospitality companies. Its destination resorts brands include MGM Grand, Aria, Bellagio, Mandalay Bay, Luxor and the Mirage.
As a digital marketing champion for the company, Beverly is building a center of excellence for social and content marketing. She is a consummate early adopter, and served as the head of social marketing for Yahoo. For more than 20 years, Beverly has held leadership roles in digital marketing in some of the largest agencies and media companies. These include IPG, WPP and Tribune Interactive.
We spoke at the Future M Conference in Boston.